In the years leading up to the attacks of 11 September 2001, the west saw al-Qaida rising but didn’t address the threat in time. My colleagues and I in the FBIand over at the CIA had been focused on al-Qaida since the mid-1990s. The true threat, however, came from the ideology, not the group. In the first years after 9/11, the west focused too much on Osama bin Laden and not enough on the bin Ladenism he spawned. We mistook killing the messenger for killing the message. The tactics were understandable – repeated targeted strikes at key individuals to keep al-Qaida off balance – but our strategy was based on just that: “our” understanding of “them”, rather than “their” understanding of “us” Thirteen years later, al-Qaida central is an organization on the decline – there have been undeniable successes – but the so-called Islamic State (Isis) is on the rise. The arithmetic is tragic: Despite untold trillions of dollars and thousands of lives spent across the globe countering the th
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